Podcast analytics

See how your audience grows, returns and changes.

Downloads

Counted playback requests for your episodes.

Unique Listeners

Distinct listener profiles within a period. An estimate of people; different devices can count separately.

Audience Velocity Index

This week’s unique listener profiles divided by last week’s. 1.10 means 10% growth.

New vs Returning

New and returning listener profiles in your selected period.

Listener Lifecycle

Listener profiles grouped as New, Active, Reactivated, Lapsed or Lost, based on listening history.

Geographic Distribution

Audience distribution by country, with city detail where volumes meet the reporting threshold.

Multi-platform Reach

An estimated range combining audio uniques, video views and social reach, with an overlap adjustment.

Understand listening habits, launches and the life of an episode.

Listened Percentage

The average share of an episode played, measured in the Springcast player and shown with its sample size.

Average Episodes per Listener

Downloads divided by unique listener profiles. A usage-depth ratio, rather than a count of different episodes heard.

Listening Heatmap

Plays by local day of the week and hour.

Time-to-First-Play

Time from publication to a listener profile’s first play, shown as a median, p90 and distribution.

Evergreen Score

Labels an episode’s pattern after its first week as early spike, steady or evergreen, once enough history exists.

Platform Breakdown

The distribution of plays across podcast apps and browser playback.

Day-curve

Listening by day since publication, so you can compare episodes at the same age.

Put performance in the context of your own show.

Attention Score

A 0–100 score combining audio listening depth, video watch time and social engagement across connected channels.

Episode Health

Downloads, completion and repeat listening compared with your show’s own averages. 1.0 represents typical performance.

Sponsor-Ready Score

A 0–10 diagnostic combining scale, attention, geography and consistency to help prepare a sponsor conversation.

Launch Performance

An episode’s first week compared with the typical first week of your show’s episodes.

Connect linked posts and reused content with listening patterns.

Cross-Channel Referral Lift

Listening after a linked post compared with the episode’s expected baseline. A modelled estimate of lift.

Cross-Platform Funnel

Impressions, clicks, channel-related plays and player completions, with source differences and estimated steps identified.

Media-Mix Distribution

The mix of downloads, views and impressions across channels. A distribution of different activity measures.

Combined Engagement

Reactions, comments and shares across video and social, shown over time.

Top Repurposing Wins

Five episodes whose linked derivative posts show strong associated listening activity and engagement over the past 90 days.

See how much gets watched and how viewers respond.

Views

Video views reported by the source platform.

Minutes Watched

Total watch time, estimated by the source platform.

Average View Duration

Average watch time per video view.

Engagement Rate

Likes, comments and shares divided by views, expressed as a percentage.

Compare visibility, response and publishing activity.

Impressions

The number of times your posts were shown.

Reach

Unique reach reported by each social platform for the selected period.

Engagement Rate

Reactions and comments divided by impressions. Reshares are included where the platform provides them.

Posting cadence

The number of posts published per week.

Followers

Follower counts where the connected platform supplies them.