Downloads are a vanity metric
A download count tells you something happened, not who listened or whether they stayed.
You get context around the number, not just the number.
Podcast Analytics
Beyond downloads. See who actually listens.
Retention curves, device and geo data, episode comparisons, and social attribution that shows which channel drove your listens. Not vanity metrics. Real insight into how people listen.
Sound familiar?
Your analytics aren't telling you enough
You can't show your boss who's listening
A download count and a country chart don't survive a quarterly review.
Show that 32% are Marketing Directors at 100 to 500-person companies.
You don't know what works
Episode 12 got 800 downloads, episode 13 got 200, and you have no idea why.
Retention, episode comparison and source attribution replace the guessing.
Your analytics live in three different tools
You spend more time assembling hosting, website and social data than reading it.
One dashboard shows who listened, from where, how long and what brought them.
What you see in Springcast
Analytics built for decisions, not dashboards
Audience insight
Unique listeners and new vs returning, so you know if your audience is growing or churning.
Learn more →Retention curves
See where listeners drop off. Per episode, per segment.
Learn more →Episode comparison
Compare any two episodes side-by-side: downloads, retention, sources.
Learn more →Geographic data
Country, region, city. With EU-compliant IP anonymization.
Device & app breakdown
Apple Podcasts vs Spotify vs web vs RSS readers. Know your distribution.
Social attribution
Which social post drove listens? LinkedIn, Instagram, Facebook: tracked.
Learn more →Trend analysis
Week-over-week and month-over-month growth curves per show and per episode.
Export & reporting
CSV export on all plans. Scheduled email reports and API access on Business tier.
Video analytics
For shows with video: completion rate, average watch time, and engagement events (pause, seek, fullscreen, quality switch, buffering), combined with your YouTube stats and split by platform.
Learn more →Audience
Not just how many downloads. How many people, and whether they come back.
See unique listeners and the split between new and returning, so you know whether your audience is genuinely growing. For listeners who arrive via your LinkedIn share, social attribution adds aggregated, anonymized professional context, never individual profiles. It can move the B2B conversation from "400 downloads" to "a senior-marketer audience."
726
Downloads
223
Unique listeners
249
Engagements
Listener retentionnew vs returning
New41.5%
Returning33.7%
Unique listeners and new vs returning, see if your audience is growing or churning
For LinkedIn-attributed listeners, aggregated professional context (via social attribution, from Scale)
Aggregated & anonymized (GDPR Article 5)
No individual listener profiles stored
Data retention: 24 months
Retention
See the exact moment your audience checks out.
Retention curves show what percentage of your audience is still listening at every second of every episode. That 25% drop at minute three? Your intro is too long.
Listener retentionnew vs returning
New41.5%
Returning33.7%
% of content reached5% → 100%
Springcast player & show website only
A podcaster sees a 25% drop at minute 3. They shorten their intro from 4 minutes to 90 seconds. Next episode retention jumps 15 percentage points.
An interview show compares solo vs guest episodes: solo retains 20% better after minute 20.
Retention data per episode
Episode comparison overlay
Aggregate retention across episodes
Exportable as CSV
Episode Comparison
Episode 12 vs Episode 13. What changed?
Put any two episodes side by side, downloads, unique listeners, retention curves, source attribution. Compare the data, not the feelings. Stop guessing which format works.
Downloads per episodelast 6 episodes
Ep. 09Ep. 14
Top episodeEp. 13 · 412 downloads
A creator compares their highest and lowest performing episodes of the quarter. Interview episodes outperform solo episodes 2:1 on retention.
An agency compares episodes before and after a format change. Average listen time increased by 8 minutes.
Compare any 2 episodes in one click
Overlay: downloads, retention, unique listeners, sources
Exportable comparison report (PDF/CSV)
How we compare
Springcast vs. the rest: analytics feature-by-feature
Let's be straightforward. Most podcast hosts offer IAB 2.1 compliant download tracking. That's table stakes, not a differentiator. Where platforms diverge is what happens after the download count: retention, social attribution, and data residency. That's the comparison that matters.
| Feature | Springcast | Buzzsprout | Captivate | Transistor |
|---|---|---|---|---|
| Download tracking | ✓ IAB 2.1 | ✓ IAB 2.1 | ✓ IAB 2.1 | ✓ IAB 2.1 |
| LinkedIn audience context (via social attribution) | ✓ Aggregated, from Scale | ✗ | ✗ | ✗ |
| Retention curves | ✓ Per episode | ✗ | Limited | ✗ |
| Episode comparison | ✓ Side-by-side | ✗ | ✗ | ✗ |
| Geographic data | ✓ Country / region / city | Country | Country | Country |
| Device & app breakdown | ✓ | ✓ | ✓ | ✓ |
| Social attribution | ✓ LinkedIn, IG, FB | ✗ | ✗ | ✗ |
| Trend analysis | ✓ | Limited | Limited | ✓ |
| CSV export | ✓ All plans | ✓ | ✓ | ✓ |
| API access | ✓ Business tier | ✗ | ✓ | ✓ |
| Scheduled reports | ✓ Business tier | ✗ | ✗ | ✗ |
| GDPR-compliant data hosting | ✓ EU-hosted (NL) | Partial (US) | Partial (US) | Partial (US) |
Pricing
Deep analytics from Professional. More as you grow.
The core analytics aren't locked behind the highest tier. Retention, geography, device, and trends are available from Professional onward; social attribution is included from the Scale plan.
Professional, €19/mo
Deep analytics: retention, geo, device, trends, and audience insight. Best for solo podcasters and small teams.
Scale, €49/mo
Everything in Professional + social attribution, with full analytics per show. Best for podcasters running more than one show.
Business, from €195/mo
Everything in Scale + API access, scheduled reports, team dashboards, custom date ranges. Best for organizations and agencies.
All prices excl. VAT. 14-day free trial on all plans. No credit card required.
Questions
Frequently asked about analytics
From Professional, you see unique listeners and the split between new and returning, alongside retention, geography and device data. Social attribution, which adds aggregated professional context for listeners who arrive via your LinkedIn share, is included from the Scale plan. You can try the analytics during your 14-day free trial.
The professional context comes from social attribution: it applies to listeners who arrive via a LinkedIn share, not your whole audience. Coverage depends on how much you promote on LinkedIn; for active B2B shows it's typically a quarter to a half of total listeners. It's always aggregated and anonymized, and we show what share of your audience it represents. Available from the Scale plan.
Yes. All data is aggregated and anonymized. No individual listener profiles are created or stored. Data is hosted in the Netherlands on EU infrastructure. Springcast is ISO 27001 certified. Our standard Data Processing Agreement is freely downloadable; a signed DPA is available on Business.
Yes. CSV export is available on all plans. Business tier adds API access for automated data pulls and scheduled email reports delivered to your inbox weekly or monthly.
IAB Podcast Measurement Technical Guidelines 2.1 is the industry standard for filtering bot traffic and counting unique listeners accurately. Springcast is IAB 2.1 compliant. Your download numbers reflect real human listens, not inflated counts.
Yes. Select any two episodes from your catalog and see them side-by-side: downloads, unique listeners, retention curves, and sources. The comparison is exportable as PDF or CSV.
24 months on all plans. You can export your data at any time for permanent archiving.
No. All analytics are aggregate. Springcast does not create individual listener profiles, track personal listening behavior, or store any data that identifies a specific person. Privacy by design, not privacy as a feature toggle.
Real podcasters. Real results.
What Springcast looks like in practice
"As a storyteller and content maker, you want to work as seamlessly as possible. Springcast makes that easy — so you can focus on your real work: telling stories."
Publishing without technical hassle, so all the attention goes to the story.
Martijn Aslander · Storyteller & content maker
"Our podcasts are now far easier to find on Spotify — and they’re being listened to more as a result."
The move to Springcast PRO was clearly guided, with transparent communication at every step. The PRO environment is clear and easy to use.
Gemeente Utrecht · Government
"With Springcast PRO, all our employees can listen to our internal podcasts even more easily."
Thanks to the migration service, our existing podcasts were converted quickly, so we could go live right away.
Kindergarden · Internal communications
2.1B
data points processed monthly across all Springcast shows.
Stop guessing. Start understanding your audience.
14-day free trial. No credit card required. Full analytics from day one. See who listens, how long they stay, and what brought them.